ADDITIONAL ITEMS
Every Lever We've Got
46 services, one team
Your plan does the lead hunting. These are the levers that back it up, the moves your strategist makes when your numbers call for something specific, all approved by you in the App. Pricing is built inside your App.
The Menu Behind the Stack
Three plans (Findable, Familiar, and Famous), each flat-rate, no contracts, no setup fees. Everything below runs on top of whichever plan you're on, so add a plan first, then pull the levers you need from here.
01Strategy &
Research
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Marketing Plan & Roadmap: the overall plan and priorities, mapped out
Market & Competitor Analysis: a clear read on where you stand against everyone else in your market
AI Visibility Audit: a look at how often, and where, AI is already citing you
Buyer Personas & Ideal Company Profile: sharper targeting, so the leads that come in actually fit
Marketing Strategy Sessions: ongoing conversations that keep adjusting course as things change
02 Technical SEO & AEO
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SEO & AEO Audit: a full diagnostic on what's holding back your rankings and your AI citations
SEO & AEO Optimization (Monthly): ongoing work that keeps rankings and AI citations climbing
Page Restructuring & Schema Markup: technical fixes that make your pages easier for AI to read and cite
03 Blogs & Articles
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Blog Writing: content built to bring in search leads
Topic Cluster: connected posts that build toward owning a subject, not just ranking for one
Editorial Strategy & Calendar: the plan behind what gets written and when
04 Social Media
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Social Publishing: consistent posting that keeps you visible where your buyers already are
Social Calendar: the plan behind what goes out, and when
05 Email
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Email Campaigns: emails built to move deals forward and close more of them
Monthly Newsletter: a regular touchpoint that keeps you top of mind
06 Video &
YouTube
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YouTube Channel, Setup & Management: a channel built and run so it's actually yours
YouTube Episodes: ongoing video content that gets you seen and cited
Explainer & Promo Videos: video built to build trust and close deals
On-Site Photo & Video Shoot: real footage of your team and your space, used everywhere else
07 Press &
Authority
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Press & Media Placements: coverage that gets you named when someone asks who's good in your space
Press Releases: announcements that build authority and AI citations
Case Studies & Client Stories: real proof that closes deals
Thought Leadership Promotion: getting your expert's voice in front of the people who'll ask for it later
Reviews & Reputation (Monthly): ongoing management that builds trust and your local rank
08 Websites &
Conversion
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Web Pages: the pages buyers actually find
Landing Pages: pages built specifically to convert, one at a time
Lead Magnets: something worth trading an email address for
Conversion Rate Optimization: ongoing work that lifts your conversion rate site-wide
Website Design & Build: a full site, built from scratch
Website Care & Maintenance (Monthly): ongoing upkeep so nothing breaks
Calculators & Conversion Tools: interactive tools that capture leads and earn citations
09 Paid Ads
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Paid Ad Campaigns: ads built to bring in lead volume
Local Services Ads: ads that bring in local leads, fast
10 Outbound & Markets
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Outbound Campaigns: direct outreach that builds pipeline
Additional Markets: expansion into a second map
11 HubSpot, CRM & AI
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HubSpot Administration (Monthly): ongoing upkeep so nothing falls through the cracks
HubSpot Audit: a full look at what's broken in your current setup
Reporting Dashboards: full visibility into your numbers, in one place
HubSpot Implementation: the foundation, built right from the start
AI & MCP Enablement: your CRM, set up to actually answer you back
12 Sales Enablement
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One-Pagers: a leave-behind built to close
Pitch Decks: the deck that gets the room on your side
Battle Cards & Comparison Pages: the material that wins the comparison
HubSpot Sales Training: training that actually gets used, and followed up on
13Events & Webinars
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Event Campaigns: campaigns that fill the room, then fill the pipeline
Expert Webinars: webinars built to bring in qualified leads
Don't see what you need?
Some work falls outside these 46 items on purpose. Need brand identity, campaign concepts, positioning, or buyer research? That gets scoped directly with the Artists. Need something bigger than any single plan covers? We'll build a custom plan.
Local SEO isn't listed above because it's never sold separately; it's already included in Findable. Ongoing reporting, ROI, and attribution aren't sold separately either; they're core features of the App, built into every plan.