THE TACTICS APP

Behind the Plan. One Program to Run It All

One login to rule your marketing, no matter which plan you're on. 100% visability, combined reports and results. You're finally in control of your marketing.

 

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Standard Issue

Included in every plan from day one 

The Scoreboard

Tracking, reporting, ROI, and attribution: every number that matters, live, in one place. What did marketing bring in last month? Which piece created which lead? The Scoreboard has the answer, pulling data straight from Google, HubSpot, MSP Signal, and Reach. 

We don't bill for "reporting."  It's core here, built into every plan from day one. 

Company Hub + Brand Hub

Built at kickoff. Your business specifics and your brand personality, captured once, used everywhere. The Company Hub holds your professional details: services, markets, certifications, differentiators. The Brand Hub holds your personality: who you are, your voice, your values, and your reasons. Together, they're why every piece sounds like you instead of a marketing agency. 

Tactics MCP

Plug your own AI (Claude, ChatGPT, Copilot) straight into your marketing numbers. Ask "what did marketing bring in last month?" in the tool you already use, and get the real answer from your real data. Everyone on your domain gets access, no seats, no per-user pricing.

No other MSP marketing companies offer this.

Direct Chat

No calls, no ticket queue, no "your account manager will get back to you." Talk to the actual people doing your work, right in the App, next to your numbers and your pieces. At Familiar and up, that includes a direct thread to the team behind your pieces. 

The Signal

Market intelligence fed by MSP Signal, our other system tracking 40,000+ US IT service providers. Inside your App, you get your rank in your market and your competitors' moves the moment they make them, whether it's a new location, a review surge, or new acquisition activity. You'll be the first to know.

More on the Signal and MSP Signal → 

One-tap approvals

Every piece of your marketing is in your control. Approve from your phone in seconds, or open Direct Chat and ask for a change. You call the shots, we put in the work. 

Beyond Standard

What unlocks as your plan grows

FAMILIAR AND UP

Tactics Reach

We identify the buyers already visiting your website by name and match them against your ideal customer profile. Then we reach out while their interest is still fresh, through email and targeted outreach, up to 20,000 touches a month for each market you're being managed in. Everyone who engages gets added to your own retargeting audience: your pixel, your lists, yours to keep if you ever leave. 

FAMOUS

The Expert Loop

Once a month, you give us one hour, we call it the Sit-Down. You talk, we listen and capture. From there, the Artists turn that single hour into a month of presence: pieces, placements, episode segments, and webinar material, all in your voice, placed wherever each one fits best. This is how expertise turns into recognition, and recognition is what makes you Famous. 

FAMOUS

Expert Hub + thought capture

The Hub models your expert's voice: your vocabulary, your positions, the way you argue a point. Between Sit-Downs, just drop a voice memo into Direct Chat, and the Hub captures the thinking behind it. That way, nothing you say in the car on Tuesday gets lost by the time Friday's draft comes around. That consistency is what separates a one-off quote from an expert people recognize, which is exactly what Famous means. 

Already Have a Marketer? Co-Manage With Us

We bring them in, we don't push them out. Your marketing person gets their own login, on any plan, with the same Scoreboard and the same task list you see, live. It's a glass box: everything visible, live, not a monthly slide deck summarizing what already happened.

See what your plan unlocks

Every plan carries the App. The plan decides how far it carries you.